Support the callout with some short explanatory text. You don’t need more than a couple of sentences.
Welcome to the front page of the website. This is where front page content goes. It's pretty cool. Keep adding stuff here to create a more engaging front page for your site. Trust me… it will go a long way to keeping people around on your website for longer.
Graphic headings can be used a few different ways, depending on what your landing page is for. Highlight your values, specific program areas, or results.
Keep body text to about 30. They can be shorter, but try to be somewhat balanced across all four. It creates a clean appearance with good spacing.
For anything you want to highlight here, understand what your users know now, and what activity or impression you want from them after they see it.
Everything up to this point should help people understand your agency or project: who you are, your goal or mission, and how you approach it. Use this section to encourage them to act. Describe why they should get in touch here, and use an active verb on the button below. “Get in touch,” “Learn more,” and so on.